Single Review: Josh Turner - "Time Is Love"
By: Matt Bjorke
The first thing that’s instantly noticeable about Josh Turner’s brand new single “Time Is Love” is the programming that serves as the percussive groove of the mid-tempo love song. Quite simply, it’s not a sound that we’re used to hearing from Josh Turner but that doesn’t mean that we hate it. On the contrary, we kind of like it and think while it’s ‘modern,’ the song doesn’t leave behind the traditionalist roots that made him a country radio star.
That being said, this song is no “Your Man” either, despite the lyrics showcasing a man who wants to get out of work as early as possible so he can get home to the woman waiting for him. And that’s what this song is resting its laurels on, that romantic sexiness that is often the core of Josh Turner’s biggest hits, to say nothing of his fantastic voice, which is characteristically strong here. But the whole thing feels like it’s more of a ‘background’ kind of song more than one that makes you wanna stand up and notice it.
If not for that interesting programming providing the percussive melody and the sprightly mandolin fills and – later – acoustic guitar and mandolin solos, “Time Is Love” would actually feel kind of fair to middling, which is kind of a depressing development for a song which is supposed to be an epic romantic statement.